Imo's 60th Merch is Here

Celebrate Imo’s 60th anniversary with exclusive merch from Series Six.

Imo’s Pizza is thrilled to announce its latest collaboration with locally owned apparel company Series Six, producing a special line of 60th-anniversary merchandise.

This exclusive collection includes T-shirts, sweatshirts, can glasses, and tote bags, all designed to celebrate six decades of The Original St. Louis Style Pizza. The designs come from the anniversary pizza box created by local artist and lifelong Imo’s Pizza fan Dan Zettwoch, featuring vignettes from around St. Louis in 1964, the year Imo’s Pizza was founded.

Dan Zettwoch, local artist and lifelong Imo’s fan.

Early Access for Square Deals Rewards Members 

To show appreciation for our loyal customers, Imo’s Square Deals rewards members will receive early access to the collection and enjoy a 15% discount on their purchases via a special passcode during the week before they are officially available. From Monday, August 5 through Sunday, August 11, rewards members can get their hands on these special items before they become available to the general public on August 12, 2024. These items are only available for a short time, so we encourage everyone to act quickly and sign up for Square Deals to secure their piece of Imo’s history.

Imo’s Square Deals rewards members will receive early access to the collection and enjoy a 15% discount on their purchases from Series Six.

The Inspiration Behind the Collection 

Fans have been asking Imo’s to put the anniversary box design on a T-shirt, and we took it a step further by partnering with Series Six to create an entire collection that celebrates this milestone anniversary. Nichole Carpenter, Imo’s Director of Marketing, shares, “Fans love Dan’s brilliant designs that celebrate the year Imo’s Pizza was founded. We are excited to offer this exclusive collection that truly captures the spirit of Imo’s and our beginnings in St. Louis.” 

“Fans love Dan’s brilliant designs that celebrate the year Imo’s Pizza was founded. We are excited to offer this exclusive collection that truly captures the spirit of Imo’s and our beginnings in St. Louis.”

The Creative Force Behind the Collection 

Founded by St. Louis native Sami Maurer, Series Six has a reputation for its distinctive vintage-design style. The company has created merchandise for many beloved St. Louis companies (including a full collection for Imo’s Pizza available here) and brands, making them the perfect partner for this special anniversary collection.

“Creating a collection that celebrates the 60th anniversary of Imo’s Pizza is incredibly special to me,” says Sami Maurer. “As a St. Louis native, Imo’s has always been a part of my life, and it’s an honor to design pieces that commemorate such a significant milestone for the brand.” 

Act Fast: Limited Availability 

This exclusive merchandise collection will only be available for a limited time, so don’t miss your chance to own a piece of Imo’s history. Whether you’re a lifelong fan or new to the Imo’s family, these unique items are a great way to show your love for St. Louis and The Square Beyond Compare®.

Don’t wait – join the celebration and grab your limited-edition Imo’s 60th-anniversary merchandise from Series Six. Rewards members, mark your calendars for early access starting August 5, and everyone else, sign up today to get early access to shop the collection. Let’s celebrate 60 years of delicious memories with Imo’s Pizza! 

For more information on the Imo’s Square Deals rewards program and to sign up, visit our website.